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Kraft Heinz enters the alcohol market for the first time

Kraft Heinz enters the alcohol market for the first time

  • Categories:News and media
  • Author:FOODTALKS
  • Origin:FOODTALKS
  • Time of issue:2025-03-07
  • Views:0

(Summary description)The company announced on Tuesday it will be introducing Crystal Light Vodka Refreshers at certain Northeastern retailers this month. 

The upcoming refreshers will feature a "delicious blend of Crystal Light’s signature flavors, triple-filtered vodka, and light carbonation," Kraft Heinz said. 

 



 

The company touted them as the "lowest-calorie ready-to-drink cocktail on the market." 

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According to Kraft Heinz, the calorie count for a Crystal Light Vodka Refresher will clock in at 77 calories with zero sugar. The ABV will be 3.8%.

The company will offer Wild Strawberry and Lemonade flavors during the initial launch. They will come in $9.99 four-packs, the company said. 

With the Crystal Light Vodka Refreshers, Kraft Heinz indicated it is looking to build on customer use of Crystal Light as a mixer and capitalize on increasing demand for "lighter, lower-calorie cocktails." 

Kraft Heinz enters the alcohol market for the first time

(Summary description)The company announced on Tuesday it will be introducing Crystal Light Vodka Refreshers at certain Northeastern retailers this month. 

The upcoming refreshers will feature a "delicious blend of Crystal Light’s signature flavors, triple-filtered vodka, and light carbonation," Kraft Heinz said. 

 



 

The company touted them as the "lowest-calorie ready-to-drink cocktail on the market." 

GET FOX BUSINESS ON THE GO BY CLICKING HERE

According to Kraft Heinz, the calorie count for a Crystal Light Vodka Refresher will clock in at 77 calories with zero sugar. The ABV will be 3.8%.

The company will offer Wild Strawberry and Lemonade flavors during the initial launch. They will come in $9.99 four-packs, the company said. 

With the Crystal Light Vodka Refreshers, Kraft Heinz indicated it is looking to build on customer use of Crystal Light as a mixer and capitalize on increasing demand for "lighter, lower-calorie cocktails." 

  • Categories:News and media
  • Author:FOODTALKS
  • Origin:FOODTALKS
  • Time of issue:2025-03-07
  • Views:0
Information

The company announced on Tuesday it will be introducing Crystal Light Vodka Refreshers at certain Northeastern retailers this month. 

The upcoming refreshers will feature a "delicious blend of Crystal Light’s signature flavors, triple-filtered vodka, and light carbonation," Kraft Heinz said. 

 

 

The company touted them as the "lowest-calorie ready-to-drink cocktail on the market." 

GET FOX BUSINESS ON THE GO BY CLICKING HERE

According to Kraft Heinz, the calorie count for a Crystal Light Vodka Refresher will clock in at 77 calories with zero sugar. The ABV will be 3.8%.

The company will offer Wild Strawberry and Lemonade flavors during the initial launch. They will come in $9.99 four-packs, the company said. 

With the Crystal Light Vodka Refreshers, Kraft Heinz indicated it is looking to build on customer use of Crystal Light as a mixer and capitalize on increasing demand for "lighter, lower-calorie cocktails." 

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