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"Ma Yun raises cows" to pass on investment fever of dairy industry

资讯详情

"Ma Yun raises cows" to pass on investment fever of dairy industry

  • Categories:Industry news
  • Author:
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  • Time of issue:2014-07-07 13:28
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(Summary description)Guide: Recently, a piece of news about "Ma Yunyang raising cows" has caused quite a stir. According to the enterprise announcement, Yunfeng fund and CITIC Industrial Investment Fund (hereinafter referred to as "investor") jointly sponsored by Ma Yun will participate in the investment in Yili subsidiary animal husbandry company. The investor will obtain 60% equity of the animal husbandry company with a total of no less than 2 billion yuan, and Yili will hold 40% equity of the animal husbandry company after the capital increase.
Recently, a piece of news about "Ma Yunyang raising cows" has caused quite a stir. According to the company's announcement, Yunfeng fund and CITIC Industrial Investment Fund (hereinafter referred to as

"Ma Yun raises cows" to pass on investment fever of dairy industry

(Summary description)Guide: Recently, a piece of news about "Ma Yunyang raising cows" has caused quite a stir. According to the enterprise announcement, Yunfeng fund and CITIC Industrial Investment Fund (hereinafter referred to as "investor") jointly sponsored by Ma Yun will participate in the investment in Yili subsidiary animal husbandry company. The investor will obtain 60% equity of the animal husbandry company with a total of no less than 2 billion yuan, and Yili will hold 40% equity of the animal husbandry company after the capital increase.
Recently, a piece of news about "Ma Yunyang raising cows" has caused quite a stir. According to the company's announcement, Yunfeng fund and CITIC Industrial Investment Fund (hereinafter referred to as

  • Categories:Industry news
  • Author:
  • Origin:
  • Time of issue:2014-07-07 13:28
  • Views:
Information
Guide: Recently, a piece of news about "Ma Yunyang raising cows" has caused quite a stir. According to the enterprise announcement, Yunfeng fund and CITIC Industrial Investment Fund (hereinafter referred to as "investor") jointly sponsored by Ma Yun will participate in the investment in Yili subsidiary animal husbandry company. The investor will obtain 60% equity of the animal husbandry company with a total of no less than 2 billion yuan, and Yili will hold 40% equity of the animal husbandry company after the capital increase.

Recently, a piece of news about "Ma Yunyang raising cows" has caused quite a stir. According to the enterprise announcement, Yunfeng fund and CITIC Industrial Investment Fund (hereinafter referred to as "investor") jointly sponsored by Ma Yun will participate in the investment in Yili subsidiary animal husbandry company. The investor will obtain 60% equity of the animal husbandry company with a total of no less than 2 billion yuan, and Yili will hold 40% equity of the animal husbandry company after the capital increase.

Industry experts said that the investment revealed the signal, or is the beginning of China's dairy industry change.

Why dairy industry? Capital preservation + profit expectability

According to the analysis of industry insiders, there are two reasons for investors to be optimistic about the dairy industry: one is that it can keep the value of money, the other is that it can increase the value of money.
Song Liang, senior dairy analyst of China commercial circulation Productivity Promotion Center, believes that the downward pressure of domestic economy is increasing, the investment environment is not ideal, and the agriculture and animal husbandry industry has strong ability to resist the risk of economic cycle, which is the most ideal "haven" for capital.

In addition, investment should avoid policy risk and market risk, but the policy risk of dairy industry is almost zero. Since last year, the state has successively issued a series of policies to support the dairy industry.
From the perspective of industry prospects, the shortage of milk sources in the past two years has increased the contradiction between supply and demand, making the dairy industry look "profitable". Wang dingmian, a dairy expert, said that with the withdrawal of a large number of retail investors, the domestic milk production level has dropped by about 2 million tons in the past two years. On the other hand, the demand may grow explosively, and the domestic demand for dairy products may double to 70 million tons in the next five years. "At present, there is still a gap of 10% to 13% in domestic milk production capacity and demand. In this situation of supply and demand, it is not enough to have a few more than two billion. ".

According to statistics, there were more than 1000 domestic processing enterprises at most, and now they have entered the integration stage. On the contrary, in 2013, driven by the "milk shortage", the average price of raw milk in China increased by about 25%, reaching a record high of 4.2 yuan / kg. Song Liang believes that from the current trend, the price of raw milk will remain at a high level for a long time, and this good information also attracts investors to start targeting the pasture.

Wang dingmian estimates that the 2 billion yuan invested by Yunfeng fund and CITIC industrial investment fund can build a pasture with 40000 to 50000 cows, with an annual output of 180000 to 200000 tons. According to the existing raw milk price, the annual output value is nearly 1 billion yuan, and it is expected that the cost will be recovered in seven to eight years.

It is understood that the cooperation between the downstream and upstream of the domestic dairy industry is gradually strengthening. Recently, in addition to Yili ranch, Huaxia animal husbandry in Sanhe, Hebei Province has also received a capital injection of 106 million US dollars. In addition, Huishan Dairy Co., Ltd. successively cooperated with freesland and Mercure in June, and Shengmu Hi Tech Co., Ltd. was listed in Hong Kong. All these actions can be regarded as the revival of investment fever in dairy industry.

The cooperation of strong and strong is in line with the development expectation of dairy industry

In the view of experts, they lack technology and money, which is a perfect marriage.

For investors, it is the safest move to cooperate with Yili, a large dairy enterprise with mature technology and market.

For Yili, there is a huge demand for funds to build the ranch. Therefore, when a big man with a lot of money wants to raise cows, the dairy enterprises who are struggling to find a stable milk source will certainly welcome them.

Animal husbandry company used to be a wholly-owned subsidiary of Yili. After the introduction of investors, Yili handed over 60% of the equity. Experts believe that this also let Yili return to the most familiar "processor" role.

Song Liang said that Yili needs more milk sources, but its "standard" is a processing enterprise. Ma Yun's investment in pasture is just in line with Yili's strategic expectation, and also in line with the development situation of dairy breeding and processing specialization.

China's dairy industry needs to strengthen the construction of milk source base

According to statistics, China imported 128000 tons of milk powder in 2008 and 850000 tons last year, which is expected to exceed one million tons this year, equivalent to one fifth of China's raw milk production.
In the future, the gradual reduction of food tariffs, the establishment of a free trade area and the impending expiration of the EU quota system will further increase the pressure on the domestic dairy industry. Wang dingmian said: "last year, dozens of foreign brands of liquid milk entered the Chinese market. If there are no more restrictions in China, it is not surprising that thousands of foreign brands will appear in the domestic market in the future."

In fact, some foreign enterprises have quietly entered China's milk source market. Fonterra has formed a dairy breeding center in China's five pastures, with 15000 lactating cows and an annual output of 150 million liters of raw milk. The goal is to form six farms in China by 2020 and provide 1 billion liters of raw milk to the market.

Facing increasingly severe international challenges, it is an inevitable choice for local dairy enterprises to strengthen their own milk source base construction. And social capital into the main large dairy enterprises, it is a good solution to the problem of the dairy industry before the separation of capital and technology.

Song Liang believes that investors' move is very good for China's dairy industry. On the one hand, it can improve the supporting facilities of the dairy industry and accelerate the modernization of the dairy industry. At the same time, it will also attract more social capital to participate in the financing of the dairy industry from the capital market, which is conducive to the development and growth of domestic milk sources.
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